Redemption Form
Redemption Guidelines

Got Questions?

We Got Answers
  • Is my organization eligible?
    Organizations with tax-exempt/non-profit status are eligible.  Types of organizations would include: Public, private, and parochial schools, preschools, daycares, youth groups, churches and other non-profit organizations.  If you have questions about your eligibility, please contact us.  
  • How do we enroll?
    Head over to Enroll Today
  • How much can we earn?
    Five cents for every cap and bag top you submit. As for the total amount you can receive, that’s up to you. There is absolutely no cash limit with Milk Moola.  The only limit is how many caps or bag tops you can collect. 
  • Do we really receive cash for every cap and bag top?
    Yes, cash for anything you want to spend it on.  No catalogs or selected equipment for you to choose from.  At the end of every month, we will send you a check for the caps and bag tops you have submitted.  
  • What Nature’s Touch Products are eligible?
    Eligible products** are:  
    Whole Milk (Homogenized)
    2% Reduced Fat Milk
    1% Low-fat Milk
    Fat Free Skim Milk
    Chocolate Flavored Milk
    Strawberry Flavored Milk
    Orange Juice, from 100% juice concentrate
    Nature’s Touch Drinking Water
    Nature’s Touch Egg Nog (Seasonal)
    Kwik Quencher® Iced Tea – Gallons
    Kwik Quencher Lemonade – Gallons
    *Sizes include: Bags, gallons, ½ gallons, quarts, pints and ½ pints.  Sizes do vary per product, always be sure to look for the Milk Moola logo on the cap or bag top. 
    **List is always subject to change due to additions or products that are discontinued.
  • How do we redeem the caps and bag tops?
    When you are ready to redeem (one thousand cap and/or bag top minimum), simply complete a redemption form.  That can be found here.  Then send your redemption form and the caps and/or bag tops to:
    Attn: Receiving Dept. /Milk Moola
    672 Breezy Point Rd.
    La Crosse, WI  54603.  
  • How often can I redeem the caps and bag tops?
    Anytime you have the minimum redemption quantity of one thousand caps and/or bag tops.  Submissions are processed at the end of each month.  Please allow 4 to 6 weeks for payment, depending when your submission was received.  
  • How can we promote the program?
    When you enroll into the program we will send you a program kit with materials to promote the program.  You will receive a collection box and two posters.  You can also come up with creative ways to encourage participation.  You’re only limited by your imagination!
  • How long does the program last?
    At this time there is no program end date, however, Kwik Trip Inc., reserves the right to terminate the program at any time. Kwik Trip Inc. will give at least a 90-day notice of the program end. Participants may collect and redeem their caps and bag tops throughout the course of the program.  
  • Who is participating in the Milk Moola program?
    Please contact our Milk Moola hotline at 1-800-505-5157 and one of our representatives can help you find an organization. (Monday through Friday, 9 a.m. to 5 p.m.)